Persona:
Pardo Abad, Carlos Javier

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0000-0003-2173-1438
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Pardo Abad
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Carlos Javier
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Mostrando 1 - 8 de 8
  • Publicación
    Digital platforms in the development of wine tourism in Castilla y León: web pages and social networks
    (Universidad de Murcia, 2020) Fernández Portela, Julio; Pardo Abad, Carlos Javier
    El enoturismo es una actividad económica en crecimiento en Castilla y León. Cada vez son más las personas interesadas en conocer el mundo de la vid y el vino, convirtiéndose en uno de los pilares del desarrollo rural en las llanuras del Duero. Para lograr este papel clave en el territorio, esta actividad ha tenido que adaptarse a los cambios en los gustos de los consumidores y, en especial, a las nuevas formas de comunicación digital, más rápidas y directas. Con este trabajo se pretende ver la situación existente en las bodegas castellano-leonesas en el ámbito de las nuevas tecnologías y, en especial, de las páginas web y redes sociales, dos herramientas claves para el desarrollo del turismo enológico.
  • Publicación
    Application of Digital Techniques in Industrial Heritage Areas and Building Efficient Management Models: Some Case Studies in Spain
    (MDPI AG, 2019) Pardo Abad, Carlos Javier
    This research represents a novel contribution regarding the application of digital technology to the management and cultural promotion of industrial heritage. The study answers questions about the level of digital transformation of certain preselected buildings and areas of great historical and technical interest. It includes an extensive bibliographic review and analyzes different variables linked to webpages, which are the main source of information for visitors, and studies the level of digitization using a survey of the technical managers. The results are valuable because they offer an original profile of selected industrial heritage sites, characterized by an important connection between visitors, visited spaces, and available resources; the interaction of these three elements with the surrounding territory, fostering a new competitive capacity; the projection of each place in a modern and attractive way; and the commitment to an efficient and sustainable local management model. The results provide a fresh look at the technological changes embodied by new uses in old industrialization sites. In addition, the performed analysis could easily be applied and operationally compared in other different heritage environments
  • Publicación
    Digital transformation and presentation of web content in tourist destinations of industrial heritage
    (Ediciones Complutense, 2022) Delgado Álvarez, José; Pardo Abad, Carlos Javier
    Esta investigación estudia el nivel de transformación digital de algunos espacios de patrimonio industrial, previamente seleccionados por su gran interés histórico, arquitectónico o técnico. Se realiza una extensa revisión bibliográfica, se analizan los contenidos de las páginas web, principal recurso de información al visitante potencial o real, y se establecen tres niveles de eficacia digital a partir del cumplimiento de una serie de variables distribuidas en varios bloques temáticos. Los resultados presentan el valor de ofrecer un perfil concreto de los destinos turísticos de patrimonio industrial, apreciándose la conexión existente entre visitantes, espacios visitados y recursos disponibles; la interacción de estos tres elementos con el territorio circundante, fomentando una nueva capacidad competitiva de ámbito local; y la proyección de cada destino turístico de forma moderna y atractiva. El análisis efectuado es de fácil aplicabilidad en cualquier entorno patrimonial y ofrece el resultado de la transformación digital experimentada por el turismo cultural en los lugares de antigua industrialización.
  • Publicación
    Environmental Recovery of Abandoned Mining Areas in Spain: Sustainability and New Landscapes in Some Case Studies
    (2019) Pardo Abad, Carlos Javier
    The closure of open-cast mines has prompted the appearance of large, run-down and environmentally degraded spaces. Current legislation requires that such spaces, which mining marked so heavily over such long periods of time, must be restored. The measures adopted have such a wide-ranging territorial impact that they represent the creation of new landscapes in line with strict environmental sustainability criteria. Reducing slopes and banks, securing and decontaminating soils, filling the large mining holes and planting native plant species and crops have been the main solutions applied in the old mining areas. The black colour of the mines has been replaced by a new green colour in line with the natural environment, in a relatively recent and constant process that some authors relate to the concept of regenerative development, different but linked to the more traditional sustainable development. The analysis conducted in this research focuses on several Spanish cases that are highly representative, both nationally and internationally, of what the changes undertaken after mines are abandoned entail.
  • Publicación
    Del vaciado industrial al patrimonio industrial: vulnerabilidad y resiliencia urbana en Madrid
    (Valencia:Tirant Humanidades, 2022) Hidalgo Giralt, Carmen; Benito del Pozo, Paz; Pardo Abad, Carlos Javier
  • Publicación
    The Castilla Canal: water heritage resource and prospects for use and tourism innovation
    (Universidad de Murcia, 2022) Pardo Abad, Carlos Javier; Fernández Portela, Julio
    Castilla y León cuenta con importantes recursos que permiten el desarrollo turístico, como el Canal de Castilla, una infraestructura hidráulica que se ha convertido en un elemento clave del patrimonio industrial español de los siglos XVIII-XIX. En esta investigación se analiza el Canal de Castilla como recurso turístico y su nivel de innovación como destino de turismo inteligente, donde las tecnologías de la comunicación juegan un papel clave en la gestión y planificación de los recursos disponibles, en un territorio que se encuentra en regresión socioeconómica desde hace décadas.
  • Publicación
    Landscape as Digital Content and a Smart Tourism Resource in the Mining Area of Cartagena-La Unión (Spain)
    (MDPI AG, 2020) Fernández Álvarez, José; Pardo Abad, Carlos Javier
    This research makes a highly relevant contribution to the scientific analysis of the mining landscape using the example of Cartagena-La Unión (Spain). The landscape is interpreted from a twin perspective: as a type of digital content offered to visitors and as a highly valuable scenic tourism resource. The article features an extensive bibliographical review and offers different perspectives on the relationship between landscape, tourism, and smart promotion. The method used is both qualitative and quantitative due to the presentation of statistical data. It describes a purpose-designed form used for analyzing the landscape in question and a synthetic landscape assessment index, as a result of creating and using different indicators. Extensive field work and consultation with several sources provided information about the enclave, how much it appeals to visitors, and their level of satisfaction. The results achieved offer a new scientific vision of what a spectacular cultural landscape, and a point of reference for “mining heritage tourism”, can represent.
  • Publicación
    Conservation, management and tourist use of preindustrial heritage. Identification of Spanish experiences from a territorial analysis
    (American Research Institute of Policy Development, 2015-06) Pardo Abad, Carlos Javier; Martínez Pino, Joaquín
    Spain's pre-industrial heritage is of high cultural value as a manifestation of the traditional forms of production in buildings with unique features and as an expression of the identity of many territories. This heritage, increasingly valued as a result of the growing interest in heritage in general and production-related heritage in particular, offers great opportunities as a tourism resource. This legacy has been taken as the basis for opening new museums and interpretation centres, becoming one of today's points of reference for places of old artisan or manufacturing traditions and a local management model that promotes conservation and promotion in line with the indispensable principles of environmental sustainability.