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Affective and cognitive factors that hinder the banking relationships of economically vulnerable consumers
Cuesta-González, Marta de la, Fernández-Olit, Beatriz, Orenes-Casanova, Isabel y Paredes-Gázquez, Juan Diego . (2022) Affective and cognitive factors that hinder the banking relationships of economically vulnerable consumers. International Journal of Bank Marketing
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Affective_Factors_IJBM_2022.pdf
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Affective_Factors_IJBM_2022.PDF
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457.15KB
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